MEET OUR FRIENDS!
FriluftsByn and the High Coast Hike is initiated by Fjällrävens former Global Markerting Director Jerry Engström who retired from his job and moved home to the High Coast to create a meetingplace for outdoor people from all over the world.
During the High Coast Hike we co-operate with some of Swedens leading and most popular outdoor companies and of course they are with us to share their passion for outdoor life.
THE POWER OF WOOL
On Thrusday night between 19:00 and 21:00 at the first nightcamp you will meet staff from the Swedish wool expert Woolpower. They will share their knowledge and also arrange some fun competitions.
On Friday between 12:00 and 15:00 Gränsfors Bruk will showcase their axes and share their skills at the beautiful beach Kälsviken.
On Friday night between 20:00 – 21:00, Johanna Ankarloo Tarestad, outdoor influencer and ambassador at Fjällräven and Mikael Nyman Fjällräven Ambassador will share their experiences and knowledge on top of Mount Mossaberget above the nightcamp of Dal.